Copy Strategist & Writer
Nick brings a useful mix of writing and B2B media experience to JCNY Marketing.
As one of our copy strategists and writers, he draws on his recent experience as editor-in-chief at a B2B publishing company whose titles serve as an important marketing channel for manufacturers who sell into the ports, marine and shipping industry.
“I know the difference between a piece of writing that makes purchasing decision-makers reach for the Delete button and one that shows them how your product will help their company to either save or make more money,” says Nick.
In addition to having worked as a journalist and editor, he has also put his MBA degree to good use in various business roles, so he will hit the ground running when getting to understand the dynamics of the industry your company operates in.